Highlands see post-pandemic boom in new business opening

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The Highlands are welcoming a wave of new businesses after a year filled with closures linked to the pandemic. If you drive on Baxter Avenue or Bardstown Road, you’ll likely see several new additions to the neighborhood, including Hi-Wire Brewing. The Asheville-based brewer recently hung his new sign on the side of the Baxter building. Owner Chris Frosaker said he was eager to join the neighborhood. on our list, “said Frosaker. Construction is currently underway on the valve room and is expected to be completed within the next few weeks.” The draft system and chillers are installed. Everything is framed, “said Frosaker. The location will have 24 taps with 21 Hi-Wire beers as well as wine and cider on tap. Frosaker said Hi-Wire aims to create a fun atmosphere, the games will be So in the center of the space. There will be table tennis and table football, as well as a soccer pool table. “Think about playing pool, but it’s a big soccer table on the ground. So, it’s about 20 feet by 30 feet and you play pool with your feet and your soccer balls “Frosaker said. Hi-Wire hopes to open in the second week of August. Hi-Wire is not the only one. new business to move into the Baxter. Last year Lexington-based Goodfellas Pizzeria announced plans to open a Highlands store in the first-floor retail space, but the project was halted due to pandemic. Homeowners tell WLKY that construction resumed three weeks ago and is expected to be completed i this is the end of the year. They hope to open their doors in January. Several other chains have also added locations in the Highlands. Insomnia Cookies recently opened its second location in Louisville at 948 Baxter Ave. Green District is bringing its quick and casual salad restaurant to the former Comfy Cow location in Bardstown Road and Eastern Parkway.Maple Street Biscuit Company opened earlier this year at Bardstown Road and Highland Avenue. . The space has been vacant for over a year. The historic Old Highland Police Station and the BellSouth buildings on Bardstown Road and Rosewood Avenue are being transformed into the Bellwether Hotel. The Bellwether is billed as Louisville’s first invisible service hotel. It has 21 Art Deco-style rooms and is slated to open in August. Nick Morris is a Highland business owner and sits on the Highlands Commerce Guild. He hopes this is just the start of a trend for new businesses to choose the Highlands. “I hope the Baxter begins to fill more businesses will feel confident and at ease given this as well,” Morris said.

The Highlands are welcoming a wave of new businesses after a year filled with closures linked to the pandemic.

If you drive on Baxter Avenue or Bardstown Road, you’ll likely see several new additions to the neighborhood, including Hi-Wire Brewing. The Asheville-based brewer recently hung his new sign on the side of the Baxter building.

Owner Chris Frosaker said he can’t wait to get back to the neighborhood.

“When we decided to start looking for a location in Louisville, the Highlands were number one on our list,” said Frosaker.

Construction is currently underway on the reception hall and should be completed within the next few weeks.

“The draft system and the coolers are installed. Everything is framed,” said Frosaker.

The location will have 24 taps with 21 Hi-Wire beers as well as wine and cider on tap. Frosaker said Hi-Wire aims to create a fun atmosphere, so games will be the center of the space. There will be table tennis and foosball, as well as a soccer pool table.

“Think about playing pool, but it’s a big table football on the ground. So it’s about 20 feet by 30 feet and you play pool with your feet and your soccer balls,” Frosaker said.

Hi-Wire hopes to open its doors the second week of August.

Hi-Wire isn’t the only new company to move to Baxter. Last year, Lexington-based Goodfellas Pizzeria announced plans to open a Highlands store in the first-floor retail space, but the project was halted due to the pandemic. The owners tell WLKY that construction resumed three weeks ago and is expected to be completed by the end of the year. They hope to open in January.

Several other chains have also added locations in the Highlands. Insomnia Cookies recently opened its second store in Louisville at 948 Baxter Ave.

Green District brings its quick and casual salad restaurant to the former Comfy Cow location in Bardstown Road and Eastern Parkway.

Maple Street Biscuit Company opened earlier this year at Bardstown Road and Highland Avenue. The space has been vacant for over a year.

The historic Old Highland Police Station and the BellSouth buildings on Bardstown Road and Rosewood Avenue are being transformed into the Bellwether Hotel. The Bellwether is billed as Louisville’s first invisible service hotel. It has 21 Art Deco-style rooms and is slated to open in August.

Nick Morris is a Highland business owner and sits on the Highlands Commerce Guild. He hopes this is just the start of a trend for new businesses to choose the Highlands.

“I hope that, in particular, the Baxter begins to fill in more businesses will feel confident and at ease given this as well,” Morris said.


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